About Us

Good Directions Ltd serves as the parent company of a dynamic group of architectural product businesses, bringing together the heritage, expertise, and manufacturing excellence of some of the UK’s most respected names in their fields. Our extensive portfolio includes exterior and bespoke interior clocks, roof turrets, GRP structures, weathervanes, street furniture, and premium rainwater systems crafted from copper, stainless steel, and zinc.

Located in Botley, Hampshire, our state-of-the-art 19,000 sq ft manufacturing facility combines modern innovation with traditional craftsmanship. Clients are welcomed into our contemporary offices, featuring a dedicated reception and meeting space, where they can explore our products, discuss bespoke projects, and take guided tours of our cutting-edge factory.

To further enrich our offerings, we collaborate with a select group of specialist partners, enabling us to deliver a comprehensive solution for architectural projects. These partnerships allow us to support a wide range of needs, including railway heritage preservation, architectural restoration and repair, high-end interior fit-outs, and landscape design.

At Good Directions Ltd, we are committed to excellence, innovation, and the highest standards of craftsmanship, ensuring every project is both timeless and tailored to perfection.

Click here to find out more about our services and capabilities >

Click here to download a copy of our Group Brochure >

Our Mission

At Good Directions Ltd, our mission is to enhance architectural landscapes through innovative and high-quality products that celebrate craftsmanship and heritage. We strive to be a trusted partner for our clients, delivering exceptional solutions that meet their diverse needs while preserving the integrity and beauty of our built environment.

Our Vision

Our vision is to be the leading provider of architectural products in the UK, renowned for our commitment to quality, innovation, and sustainability. We aim to inspire and elevate the standards of design and construction, fostering a legacy of excellence that bridges tradition and modernity in every project we undertake.

Our Values

Craftsmanship: We take pride in our heritage and skills, ensuring that every product reflects the highest standards of craftsmanship and attention to detail.
Collaboration: We believe in the power of partnership, working closely with our clients and specialised companies to provide comprehensive solutions tailored to their unique needs.
Innovation: We are committed to continuous improvement and innovation, embracing new technologies and ideas to enhance our offerings and the architectural industry as a whole.
Sustainability: We prioritise sustainable practices in our manufacturing processes and product designs, aiming to minimise our environmental impact while delivering durable and long-lasting solutions.
Customer Focus: Our clients are at the heart of everything we do. We strive to exceed their expectations through exceptional service, transparency, and responsiveness in all our interactions.
Community: We value our role in the local community and are dedicated to contributing positively, supporting local initiatives, and fostering relationships that enrich our environment.

By adhering to these principles, Good Directions Group of Companies aims to not only meet but exceed the expectations of our clients, ensuring a bright and sustainable future for architecture and design.

Made in Britain